PRG France & PRG Middle East joined forces in Qatar
As part of Qatar Creates, 25,000 people attended Qatar Fashion United by CR Runway last week at the 974 Stadium in Doha.
We are graciously given the opportunity to recount our recent contribution to the emblematic event "Cartier, Arts of Islam and Modernity", which took place during the flagship exhibition held at the Louvre Abu Dhabi this February 2024. Under the auspices of the eminent agency Luxury Makers Arabia by Auditoire, we had the honor of providing our expertise in lighting, video, and sound.
Within the majestic silver dome designed by the illustrious architect Jean Nouvel, a spectacle of rare elegance unfolded, seamlessly blending dances, songs, and arts, enveloped by projections of oriental images and the iconic creations of the brand. This sensory experience was enhanced by a fashion show highlighting the most sumptuous pieces from the Cartier collection.
The captured images eloquently attest to the genius of our lighting designer, Mr. Jérôme Claude, in such a remarkably beautiful environment.
To ensure the technical success of this major event, Auditoire relied on our two branches in Paris and Dubai.
Project : Cartier Islamic Art
Production and set design: Luxury Makers Arabia by Auditoire
Technical direction: Maxime Le Vot and Stéphane SImmat
Production manager: Anita Smith
Technical coordination: Liza Ayad
Photo Direction: Jérôme Claude
Photographer: Stéphane Aït Ouarab
Sound Director: Edouard Brunet